INTERNATIONAL JOURNAL OF MARKETING CASES AND RESEARCH
Phone: +1 (425) 591-3818
Society for Makers, Artists, Researchers and Technologists (Smart Society™)
Address: 6408 Elizabeth Ave SE, Auburn 98092, Washington, USA
Editorial Board
Editor-in-Chief (EIC):
Prof. (Dr.) Sandip Anand
Professor,University of Allahabad, Prayagraj (Allahabad),
Uttar Pradesh,India
Managing Editor(s):
Prof. (Dr.) Subrata Chattopadhyay
Professor, Institute of Engineering & Management (School of University of Engineering & Management), Kolkata, India
Email: [email protected]
Prof. (Dr.) Dipak Saha
Professor, Institute of Engineering & Management (School of University of Engineering & Management), Kolkata, India
Email: [email protected]
Global Editorial Advisory Board:
Prof. Ashish Chandra
Professor, College of Business, University of Houston,
Clear Lake, Houstan, Texas, USA
Prof. Justin Paul
Professor, University of Puerto Rico, USA & University of Reading, UK
Dr. Sudhir Rana
Associate Professor, College of Healthcare Management & Economics,
Gulf Medical University, UAE
Dr. Oyenuga Michael
Veritas University, Abuja, Nigeria
Prof. Nandan Sengupta
Anglia Ruskin University, United Kingdom
Prof. Anupam Bhattacharya
Principal (Management House), Institute of Engineering & Management (School of University of Engineering & Management), Kolkata, India
Prof. (Dr.) Rabin Majumder
Principal (Ashram Campus), Institute of Engineering & Management (School of University of Engineering & Management), Kolkata, India
Prof. (Dr.) Anuja Pandy
Professor-AIMA & Head-India Case Research Centre, All India
Management Association, New Delhi, India
Dr. Avinash K Shrivastava
Associate Professor-Management Information System Analytics and
Quantitative Techniques, IMI-Kolkata, India
Prof. Isita Lahiri
Professor, Dept. of Business Administration, University of Kalyani,
West Bengal, India
Professor Kavita Sharma
Professor of Marketing, Department of Commerce, Delhi School of
Economics, University of Delhi, New Delhi, India
Deepali Naair
Chief Marketing Officer, IBM, India & South Asia
Prof. Sangeeta Sahney
Professor, IIT-Kharagpur, India
Associate Editors:
Will be announced soon…
Dr. Bikash Chanda Mondal
Assistant Professor, Institute of Engineering & Management (School of University of Engineering & Management), Kolkata, India
Prof. Kaushik Kumar Ganguly
Assistant Professor, Institute of Engineering & Management (School of University of Engineering & Management), Kolkata, India
Prof. Saptaparna Ghosh
Assistant Professor, Institute of Engineering & Management (School of University of Engineering & Management), Kolkata, India
Developmental Editor
Dr. Biswadeep Chaudhuri
Asso. Prof. Dept. of Biotechnology, University of Engineering & Management, India (Developmental Editor)
Email: [email protected]
Developmental Editor
Dr. Biswadeep Chaudhuri
Asso. Prof. Dept. of Biotechnology, University of Engineering & Management, India (Developmental Editor)
Email: [email protected]